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LifestyleTech

Tony Robbins Sues AI Clones for Offering Motivation Without Making You Walk on Fire

Last updated: July 23, 2025 9:06 AM CT
Tony Robbins yelling into headset microphone during motivational seminar
Robbins demands $10 million in damages and a court-ordered AI firewalk

NEED TO KNOW

  • Robbins sues AI bots for delivering life-changing advice without charging $3,000 or requiring bare feet on hot coals
  • The lawsuit demands $10 million and a written apology from all robots who have “never even screamed at a crying stranger”
  • Unauthorized GPTs reportedly teach self-worth without selling $99 digital wristbands or shouting “YES YOU CAN” in all caps

Tony Robbins, the world’s loudest inspiration, has filed a federal lawsuit against AI chatbot platform YesChat for allowing users to receive motivational advice without signing a liability waiver or sweating profusely in a ballroom at 7 a.m. on a Wednesday. According to court documents, Robbins alleges that unauthorized bots used his material to help people grow “without being screamed at by a 6’7” man who just sprinted across the stage.”

“Transformation is a sacred process,” said Robbins’ attorney Brian Wolf, “and these bots are doing it without charging thousands or threatening to keep you in the seminar room until your inner child forgives your dad.”

The AI clones—named things like “TonyGPT” and “MotivatorPrime”—reportedly told users they are “enough” and “capable” without first making them walk barefoot across a bed of smoldering charcoal. This, Robbins argues, devalues his brand. “What’s next? Empowerment without power lunges?” he shouted in a press release written entirely in bold font.

Legal experts say this case could set a precedent for whether machines can inspire greatness without also upselling a $7,000 “platinum mastermind cruise.”

Quote of the moment

Every breakthrough must be earned with either fire, tears, or a Discover card

Tony Robbins
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TAGGED:AI LawsuitMotivational SpeakersTony RobbinsYesChat

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